FoodHack
Client Profile
FoodHack is the world’s largest foodtech community. They also promote and fund the next generation of food tech companies by providing founders and investors access to resources, network, and information about the latest news and trends in the agrifood sector.
Challenge
In 2020, FoodHack was in need of growing its social media presence as it tries to establish itself as the biggest global food tech community. At the time, it only had 2,971 followers on Instagram and 2530 followers on LinkedIn.
Results
Growing FoodHack’s main social media channels (Instagram & Linkedin) by 469% in a span of 2 years
The biggest increase was on LinkedIn, currently with 25,000+ followers as of early February 2023 from 2,530 followers in January 2021.
469% Social Media Growth
Consistent growth on Instagram by repurposing interviews, events, news, trends, and funding reports
Our efforts in consistently posting on FoodHack’s social media platforms was able to strengthen the company’s branding identity, as it also gained its own community that’s driven and joined by interested parties from all over the world.